Ciba Vision

In drastic need of a site update, CIBA Vision approached Macquarium to help give their website a more modern and sophisticated visual aesthetic in order to attract more of the new generation of teens. Bringing images of the youth plus a use of new colors scheme mixed with their current corporate color pallet was an approach of this design concept. This project was very quick, starting with initial visual concepts of a couple of screens, through revisions, and ending up with 3 finalized designs for an RFP.
Client: CIBA Vision
Project Name: CIBA Vision Website
Role: Creative Design Lead